Managing Director Marketing

Web portal for resellers and commercial users of Hamburg, November 11, 2008 – innovative POS systems and customized industry solutions for CASIO is the specialist when it comes to efficient POS systems for retail, bakeries or catering. Recently presented the range of electronic cash register (ECR) the CASIO Europe GmbH their products and solutions on an own business-to-business Web site (ecr/de/www.casio-b2b.com/). Responsible for the implementation of marketing solutions was Agency for online marketing from Hamburg directly. The B2B website is specifically tailored to the customers of the ECR range of Casio. The portal is aimed mainly to resellers and to commercial users of the POS systems”, explains Sven Severin, Managing Director of marketing solutions directly. Therefore stand. the information provided in the foreground of the conception” A clear navigation, a clear structure and the intuitive operation of the website without disturbing elements were particularly important.

The site provides targeted information to Innovations and established products, special solutions as well as fairs and events both in German and in English language. The site is complemented by a closed trade – and a press area. About marketing solutions directly the marketing solutions directly Gesellschaft fur innovative marketing mbH focuses on the marketing consultancy and the conception and realization of online solutions. Here, the focus on the methods of performance marketing is to lead corporate communications to measurable successes. marketing solutions direct care including the Pan-European brand website of CASIO Europe GmbH as well as the ECR area and individual brands like EXILIM and G-shock. marketing solutions is a company of the group directly. For more information: Marketing solutions directly Gesellschaft fur innovative marketing mbH marketing and communication Kerstin Lausen Grieg Street 75 22763 Hamburg Tel: + 49 (0) 40 88155-282 fax: + 49 (0) 40 88155-5200 E-Mail: Web: